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Google Analytics for Higher Education

The rise of Google Analytics as the leader in free web analytics services created new possibilities for administrators of non-profit websites, especially those in higher education. This new addition to the webmaster’s toolkit allows tremendous insight into nearly all aspects … Continue reading

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The Politics of Doing #IA for #HighEd

I won a “best in track” award for this presentation about the politics of doing information architecture in higher education at the national HighEd Web 2011 Conference in Austin, TX. The presentation itself was dynamic and multimodal, with moments of … Continue reading

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